Liverpool FC store kicks-off in Dubai

Liverpool FC, the current European champions, have setup shop in Dubai. Quite literally. In partnership with Dubai-based The BootRoom Collection, The Reds now have a special store in The Dubai Mall.

It’s the first of its kind in the region, and includes a ton of new and retro pieces for fans to pick up. There’s even the chance to grab exclusive memorabilia that you won’t find anywhere else. Even club legend Steven Gerrard would fall over himself to get some of this.

This is Anfield… sort of

What’s great about the store is that there’s a section modelled on Liverpool FC’s Anfield. The sign that the players touch for good luck, pre-match, has is recreated so you can take a snap of yourself giving it a high five.

In terms of merchandise, fans can pick up all of the latest kits and a host of retro ones too. There are branded coffee mugs, bags and football training cones across a plethora of items.

Mike Cox, senior vice president of Liverpool FC merchandise says “We’re delighted to be able to offer Reds in Dubai the opportunity to feel closer to Anfield through our new official store in The Dubai Mall.”

He continued “I’ve been able to see first-hand how passionate our fanbase is here and as one of the world’s premier shopping destinations, it’s an exciting opportunity for the club to connect with supporters in the region.”