What’s the key to a successful Dubai brunch?
The brunch market in Dubai is extremely competitive and our customers have more choice than ever.
To create a concept that’s both popular and keeps people coming back requires a careful combination of a quality offering, an ambience to suit the concept and a price point that matches the package.
You need to offer fresh, great tasting dishes. You also have to be innovative with presentation and use a careful balance of the latest food trends as well as classic dishes. Beverages need to be diverse too. On top of this the service needs to be both friendly and efficient.
The lighting, temperature and entertainment has to be well thought out and consistently good. Plus, the music has to match the preferences of those that you’re targeting.
Free-flowing food and beverages alone aren’t going to keep your guests entertained for hours – they have to feel comfortable and connected to the environment.
Finally, you have to charge guests a price that gives value for money – yet at the same time ensures a profit can be made.
There’s no point charging a high-end fee for a limited buffet selection or charging discounted rates for a quality meal – it defeats the objective of offering a brunch at all.