The Picasso of sneaker art is coming to Dubai on July 11-12. LA-based artist Troy Cole, who goes by the catchy nickname of Kickasso, is being flown in by Reebok to ensure its new The Dubai Mall Fit Hub 3.0 opening goes off with a bang.
Kickasso has worked on a number of bespoke sneaker and boot collections for sports stars and A-list celebrities. His client list includes the likes of golfer Rory McIlroy, actor Michael B. Jordan and football legend David Beckham. And just like these superstars, you’ll get your chance to grab a bespoke pair of sneakers soon, too.